Social Media Giants (such as Facebook, Snapchat, Twitter, Tiktok, Reddit, etc.) and Movie streaming platforms like (Netflix, Amazon Prime, Disney+, etc) have seen a steady rise in accounts creation and an exponential year on year increase in streaming hours by users-Indicating an ever growing adoption and increasing outreach that won’t slow down anytime soon.
How We Invest In Social Media and Entertainment
We Invest in social Media and Entertainment via a range of mediums that involves digital marketing, cookie extractions, sponsoring content creators . We own significant stakes in these corporations , and also sponsor Content Creators, amongst others.
Last Year, LifeGuide social media mutual fund grew significantly due to the exponential growth of tiktok which we own a significant share size in the parent company, our social media and Entertainment mutual fund Generated an average of 10.5% per annum with a YTD volume at $504 million.
Shares and Stocks:
Our social media portfolio income mostly stems from owning shares and stocks in social media giants and productivity-based applications like Notion. We currently own stakes in Meta (parent company of Facebook, Oculus, Instagram and WhatsApp), Byte Dance (the parent company of Tik-tok), and Microsoft (the parent Company of LinkedIn) and Apple.
Our social media stakes shares size has increased significantly over time since we adopt the "catch them young" strategy where we invest in social media just before or after their IPO (Initial public offering). This strategy ensures we earn return on investments from the very first significant bull run and be part of the growth over time. We used this strategy for facebook, tik tok and Netflix. The result was a significant growth in the return on investment.
Content Creators Funding:
We fund content creators to create amazing and unique contents. From the Royalties earned on these platforms, we then take a cut - We provide content creators with funds for their sets and contents and our investors also earn from it.
Last year, we focused on sponsoring YouTube creators, tiktok creators and streamers, twitch streamers and gamers and professional gamers. They grossed over $150 million in Revenue. This year, we are extending our sponsorship to Instagram and Facebook.
Movie Projects Funding:
LifeGuide fund movie projects that has been vetted by professionals to be blockbusters. Our consultancy team of veteran movie producers, analyse and predict the success of movies before we embark on partly funding or fully undertaking the sponsorship.
So far we have sponsored over 50+ movies directly and via our collaboration with Netflix. Some movies we have sponsored in collaboration with Netflix include money heist, Squid Games, Bridgeton. We ae currently working on partnership with HBO, Amazon Prime and Apple TV to produce trans-platform movies.
Social media has completely revolutionized the traditional way of communication and has been on the steady rise since 2005 when yahoo instant messaging was usurped by Facebook. In 15 years time, it is estimated that 80% of the world population will be on at least one social media. that translates to an industry that has 6 billion users. This is a profitable investment.
In 2002, when Netflix was gaining traction in the DVD rental business, LifeGuide invested substantially before the IPO. Also when Facebook became listed in NASDAQ, LifeGuide bought a substantial amount of stocks immediately after the IPO.
As part of securing the future of our Clients, clients that have invested with us and transact at least 50,000 annually for over 5 years can choose to have their mortgage, student loan or credit card debt paid off. They can also choose the option of a 2 bedroom apartment in any of our Satellite towns
LifeGuide Social Media and Entertainment Mutual Fund comprises of the net income and fund pool generated from social media investment and Entertainment industry. At the end of the last trading and fiscal year, The social media mutual fund has increased by over 343% since inception till date. It has maintained an average annual growth rate of 10.5%.